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Understanding how a customer or prospect VALUES your service is critical to getting pricing correct. This article details an approach to understanding value and various other important factors to grow the profitability of your business.
Pricing strategy that drives profit
Read how OBT’s Business Solutions team can help ensure your pricing strategy will support your business, irrespective of whether you are prioritising new customer acquisition, revenue growth, profit growth, entering new markets or market share growth.
OBT Feature Business: Gatton Betta Home Living
When Jodie and Aaron Werth had the opportunity to purchase local business Gatton Betta Home Living, read how OBT was on hand to help pre, during and post-purchase.
3 Customer loyalty tips
Understanding what your customers really think about your business could be the difference between them staying or leaving for a competitor. Find out how to get feedback and create loyal customers.
SEQ business improvement events
The business development program is a comprehensive series of workshops designed to improve the competitiveness of small and medium sized businesses.
Making the Most of Sales Opportunities
Sales opportunities are the lifeblood of many businesses Yet too often they are either missed or salespeople drop the ball during the sales process. This can be because they neglect important systems that contribute to sales success. In this article, we focus on key business… Read More >>
Essential Elements of Team Engagement
Team engagement a hot topic among business owners and operators We can now say conclusively that money is rarely the primary driver when people decide to leave a team. The fields of sociology, psychology and economics have converged to reveal incredible insights into what makes employees… Read More >>
4 key questions about competition
Understanding what your customers want and reacting to their needs quicker than your competitors can give you a crucial advantage in a tough market. To be competitive, you must ensure the main focus of your business is on your customers:
